An Apple First: a Pre-announcement

This morning Apple came out with a press release pre-announcing the iCloud service. I can't remember such a practice in the past 10+ years. What happened for Apple to suddenly "ruin" the surprise ?
One can posit that with all the rumors about iCloud making the rounds these pas few weeks, there wasn't much of a surprise left to....surprise anyone with. But there has to be more to the story.
My thought is that Apple are trying to lower certain iPhone-specific expectations. Most industry pundits are no doubt expecting an iPhone 5 announcement, or at the very least an iPhone 4S. Maybe this is Apple's not so subtle way of telling us to expect something else. But knowing them, Jobs might still pull a now famous "one more thing" and drop a new iPhone on us anyway. All will be answered on June 6 - D Day.

Lazy Vulcan Mind Meld

A few days ago Electra Records came out with this "official alternative" music video to the Bruno Mars hit "The Lazy Song". In it you have Leonard Nimoy of Star Trek fame acting out the song, in many ways reminding us of The Dude in The Big Lebowsky. Some people have questioned the "why" of his involvement in this project. It appears that a little over twenty years ago Nimoy married the mother of the Atlantic Records executive who signed Bruno Mars to the label. In my opinion the video is waayyy too good for the song but I'll let you judge for yourselves.

They're just selling Air

A few weeks back I posted the TV commercial for the new MacBook Air on this site. It was shortly after I got my own 13 inch model (and for the record I still think it's THE COOLEST MAC I have EVER owned). Now an Israeli comedian called Pini and his mates have produced a very funny parody of that commercial selling....nail clippers. The Nail Clipper Air. The actual video it spoofs can be seen here.